Tens of thousands of smartphone applications are running ads from the overwhelming(勢不可擋的) advertising networks that change smartphone settings and copy people’s contact information without permission.
Aggressive ad networks can disguise(假扮) ads as text message notifications (通告), and sometimes change browser settings and bookmarks. Often, the ads will upload your contacts list to the ad network’s servers--- information that the ad network can then sell to marketers.
Sounds scary? It’s not a giant problem yet, but it’s a growing one. As many as 5% of free mobile apps use an “aggressive” ad network to make money, according to Lookout, a San Francisco-based mobile security company. PhoneLiving was one of the most popular app developers to use these kinds of ad networks; their dozens of talking animal apps have been downloaded several million times. Later, PhoneLiving says it has mended its ways. The company admittedusing invasive techniques to make money from its apps, but said it dropped those methods at the start of July because of bad reviews and declining downloads.
The most popular type of apps that use aggressive ad networks are “Personalisation” apps, which include wallpapers. Comic and entertainment apps are also among the most likely to have rogue(兇猛的) ad networks running behind the scenes. Like aggressive pop-ups on PCs, the bad software isn’t easy to get rid of. Though the damage can typically be removed by deleting the app, it can be hard to tell which app is causing the problems.
When developers create free mobile apps, they usually make money through ads displayed within the app. App makers don’t usually tell people which ad network they are using, which makes it hard to avoid the known offenders. The best defense is to read reviews and avoid downloading apps that have attracted many complaints.
1.What is an example of bad behavior by the annoying mobile ads?
A.They change browser settings and bookmarks.
B.They change people’s calendar settings.
C.They send scam text messages occasionally.
D.They download free versions of games.
2.What do we know about PhoneLiving?
A.Its operation model is against the will of netizens.
B.It was forced to admit its bad behavior.
C.It has changed its business model rapidly.
D.Its relationship with Lookout may break up.
3.Why is the bad software hard to get rid of?
A.The software runs behind the scenes.
B.The app is very hard to delete.
C.It is difficult to find the problem app.
D.The network antivirus is out of date.
4.What does the underlined word, “ invasive”, mean in the third paragraph?
A.innovative B.positive C.flexible D.aggressive
5.What is the main idea of the passage?
A.Mobile ads can attack your phone and steal your contacts.
B.Mobile ads have become popular in recent years.
C.Smartphones have been damaged by mobile ads.
D.You may download some aggressive apps unconsciously.
1.A
2.B
3.C
4.D
5.A
【解析】
試題分析:本文講述了現在廣泛存在的網絡廣告行為,入侵別人的電腦,導致一些損失的情況介紹。
1.A 細節(jié)題。根據第二段1,2行Aggressive ad networks can disguise(假扮) ads as text message notifications (通告), and sometimes change browser settings and bookmarks.說明改變?yōu)g覽器和書簽是他們的廣告方式之一,故A正確。
2.B 推理題。根據文章第三段最后4行Later, PhoneLiving says it has mended its ways. The company admittedusing invasive techniques to make money from its apps, but said it dropped those methods at the start of July because of bad reviews and declining downloads說明PhoneLiving承認了自己只有的行為,故B正確。
3.C 細節(jié)題。根據倒數第二段最后3行Like aggressive pop-ups on PCs, the bad software isn’t easy to get rid of. Though the damage can typically be removed by deleting the app, it can be hard to tell which app is causing the problems.說明這樣的軟件讓我們很難分析那些有問題的蘋果手機,故C項正確。
4.D 推理題。根據本句The company admittedusing invasive techniques to make money from its apps, but said it dropped those methods at the start of July because of bad reviews and declining downloads.說明這里的invasive就是指那些入侵別人手機的技術,故D項正確。
5.A 主旨大意題。本文主要就是講述的一些移動的網絡廣告會攻擊人們的電腦導致一些損失。故A正確。
考點:考查新聞報告類短文閱讀
點評:本文的難度較大,詞匯的障礙也較多,要求考生能耐心讀完全文,理解原文表面文字信息的基礎上,做出一定判斷和推論,從而得到文章的隱含意義和深層意義。因為本文考查推理題較多,推理題所涉及的內容可能是文中某一句話,也可是某幾句話,但做題的指導思想都是以文字信息為依據,既不能做出在原文中找不到文字根據的推理,也不能根據表面文字信息做多步推理。
科目:高中英語 來源:設計必修三 英語 人教版 人教版 題型:050
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