Question

閱讀下面短文，回答問題。

　　On my arrival in America, the one thing I noticed more than anything else was the tremendous amount of advertising that went on,－on the radio, on television, on billboards and signposts, and in magazines．In the last three years, I have become used to this fact in American life, for I believe that it is a creative and necessary part of an industrial society．I, too, want to improve my life style and to buy better products, so I look to advertising to show me how to do it．

　　Deciding what to believe in advertising, however, isn’t easy．It seems to me that a person must buy things with a lot of care．As a consumer, I want to get the best for my money, but I really have to understand the techniques of advertising．Otherwise, manufactures(制造商)will be able to sell me anything, no matter what its quality may be．

　　More and more people are becoming conscious, like me, of the ways in which advertising can affect them．The creative aspects of commercials, for instance, often cover up defects or problems in products．I have learned this well, since I have made purchases and lost money because the items were of poor quality．

　　The future of advertising most likely will involve a much greater of public participation(參與)．I intend to become involved in consumer groups that want to protect people from misleading advertising．But I also want to see Americans, keep their high standards of living in the process．In the future, if consumers like me really care about the quality of something as well as the quantity, maybe advertisers will begin to care more about ________．

1．What was the author most impressed when he got to the USA?(Please answer within 10 words．)

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2．What the main idea of the passage?

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3．What should be done to guarantee healthy development of advertisement?

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4．Please complete the sentence in the last paragraph with proper words or phrases．(Please answer within 10 words．)

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5．Translate the underlined sentence in the first paragraph into Chinese．

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Answer 1

答案：
解析：

　　答案：1．The tremendous amount of advertising here and there．

　　2．Consumers should be careful with advertisements．

　　3．The government should pay more attention to this industry．

　　4．what they are trying to sell

　　5．在美國的最后三年，我習慣了美國生活中的這一現(xiàn)實，因為我認為這是一個工業(yè)化國家既有創(chuàng)造性又有必要性的一部分。

　　思路解析：1．根據(jù)第一段的第一句話可知。

　　2．廣告隨處可見，顧客應(yīng)慎重對待廣告。

　　3．只有政府出面干預才能有效確保廣告事業(yè)的健康發(fā)展。

　　4．將來如果越來越多的顧客像作者那樣既關(guān)注產(chǎn)品的質(zhì)量又關(guān)注數(shù)量，那么廣告人就有可能關(guān)注他們所賣的產(chǎn)品了。

提示：

這是一篇根據(jù)短文回答問題的題型，要求學生在理解全文的基礎(chǔ)上，用自己的語言組織材料回答問題。既考查對全文整體的把握，又考查對細節(jié)的理解。要求學生注意英語語言的應(yīng)用和實踐。